As we all become less accustomed to waiting for anything, it's probably smart that one TV network takes this approach when showing commercials online: In the corner of the screen, a small notice reads, "This ad supports (our network.)" As long as it's subtle, it can't hurt to remind viewers, "Yes, people don't chomp at the bit to see commercials, but this show wouldn't be on the air without them; just bear with us."