When a grocery store opened down the street from its competitor, management at the grocery store that was there first must have told its workers to chat with the customers and steer them away from the competition. One late night, a produce department worker who had never spoken to me before said, "We have a lot of apples to choose from. These are especially good," she said, pointing to a $3.99-per-pound display. "I went to (the new store down the street), and I was not impressed. They don't have the variety that we do."
After selecting some apples that were cheaper than the ones the produce worker suggested, I headed over to another aisle. On the way there, the floor wax machine driver saw me and turned off the machine. "Have you seen all the meats and cheeses we have now?" he asked. "We now have (this type of meat and that type of cheese.)"
While walking through the candy aisle, I half-expected the bear on a package of Gummy Bears to come to life and say, "Welcome to the candy aisle! Rowr! Have you seen the expanded selection of gummy products we now have? In addition to bears, we now have gummy worms, cats, dogs, snails, lampshades..."
I don't blame those workers or the store's management, though. Making customers aware of all the products you have is a valid way of steering them away from the competition.
