Contrasting forms of motivation

A newspaper that shared a building with a company where I worked used to post motivational sayings--about success beginning with a person's attitude and so forth--on a white board.  After several weeks of motivational sayings, the powers that be started using that white board instead for posting each salesperson's weekly revenue.  There's certainly a direct message behind that.  I think it can best be summed up as, "Attitude, schmatitude; the bottom line's what matters."