It's amusing to see Three Musketeers take a cue from the affirmations on Taco Bell sauce packets. Recently, some mini Three Musketeers bars I saw had wrappers that said, "You're awesome," "You're unstoppable," and "I appreciate you."
Three Musketeers has no idea with whom those wrappers will end up, so it's refreshing to see them think the best of people, regardless of who they are.